Cured
The outlook is positive with Cure
Apple’s Data Protection Settings Spell Trouble for Digital Media Campaigns
Apple’s new data protection settings could be a disaster for targeted digital media campaigns. In the latest of a series of developments in this area, Apple has dealt a significant blow to digital marketers seeking to track and exploit demographic and behavioural data for online advertising campaigns. Under iOS 14, users will be prompted to…
Five Pillars of Digital Marketing Success
Digital Marketing Must Have’s… Any business not strategically considering its online approach to acquiring or retaining customers is losing out. This statement is a modern truth at the best of times, but of even more importance, given the times we find ourselves in. The web today offers a host of ways to connect with new…
Small Data – The big opportunity for small businesses
Small Data Opportunities for Small Business There is much ado about ‘Big-Data’ at present and how it is set to transform and revolutionise business. But does data need to be big to be good? For many businesses this whole area can seem a little daunting; futuristic perhaps and fraught with security worries (never-mind the expense),…